Sturgeon Capital

www.sturgeoncapital.com

We invest in teams building transformative businesses in emerging markets. The firm is sector agnostic but has a bias towards FinTech, B2B Software and Marketplace business models, investing $500k-2m from Pre-Seed to Pre-Series A stage.

Check Size

$500K - $2M

Stages

Pre Seed, Seed

Focus Areas

Fintech, Enterprise Saas, Payments

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Investment Thesis

Sturgeon Capital invests in founder-led teams building transformative businesses that solve fundamental pain points for businesses and consumers in emerging markets. They provide not just capital but also strategic support and networks to help these founders scale. The firm takes a measured approach to ownership and underwriting, seeking to lead or co-lead rounds with target ownership stakes of 10-15% and underwriting each investment to return the fund with a minimum net revenue target of $50m.

What Sets Them Apart

Emerging markets specialization with deep geographic focus (Central Asia, South Asia, East Africa, Caucasus)
Sector-agnostic approach with explicit bias toward FinTech, B2B SaaS, and Marketplace models
Early-stage check size ($500k-2m) positioned for Pre-Seed to Pre-Series A companies
Focus on solving fundamental pain points affecting day-to-day business and consumer operations
Dual investment vehicles: Venture Capital (emerging markets focused) and Private Equity (includes Chevron Direct Investment Fund partnerships)