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Rakuten Capital

capital.rakuten.com

VCMatch tracks Rakuten Capital as an investor focused on E-commerce, Consumer, and Traveltech companies and Global, Japan, and USA markets. Upload your deck to compare your startup against the full private matching profile.

Check Size

Not specified

Stages

Not specified

Geography

global, Japan, and USA

Investment Thesis

Rakuten Capital operates as the corporate venture capital arm of Rakuten Group with a clear, operationally-oriented approach: invest in innovative startups globally and provide hands-on support while leveraging the parent company’s broad internet and fintech capabilities. The firm aims to create strategic synergies between portfolio companies and Rakuten’s membership-driven platform to drive growth and “maximize shareholder value.”

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Investment Focus

Who should take a closer look

Rakuten Capital is most relevant for founders raising venture-backed rounds in E-commerce, Consumer, Traveltech, and Media Entertainment, especially across global, Japan, and USA.

Focus statement

Rakuten Capital invests globally in innovative startups across sectors aligned with Rakuten's core services (e‑commerce, mobile, travel, digital content, FinTech and even professional sports), providing operational support and leveraging the Rakuten Ecosystem. Its portfolio includes companies such as Careem, Carousell, GoTo, Lyft, Pinterest and Upstart.

Value Add

  • Direct access to Rakuten's large, membership-based platform and cross-service ecosystem (site: "By seamlessly linking these services through Rakuten membership, we have formed a truly unique \"Rakuten Ecosystem.\"")
  • Corporate venture capital backed by a diversified global internet & fintech group (described on site as "the corporate venture capital arm of Rakuten Group")
  • Operational support emphasis — the site states they provide both "investment and operational support to its portfolio companies worldwide"
  • Proven track record and scale: "has invested globally in more than 90 companies, including Careem, Carousell, GoTo, Lyft, Pinterest and Upstart."
  • Global footprint with offices in Tokyo, San Mateo, Singapore and Luxembourg enabling cross-border support and deal flow

Stage And Sector Fit

Portfolio Highlights

Careem

Mobility

Carousell

Marketplace

GoTo

Consumer Internet

Lyft

Mobility

Pinterest

Consumer Internet

Upstart

Fintech