Neil Mehta

www.simera.co.uk

Simera provides custom software development, digital consulting, and technology solutions across mobile development, web development, digital marketing, and emerging technologies like AI and augmented reality. They position themselves as a full-service digital agency serving global clients through their group of interconnected companies (mExcelle, SparkGlobal, wExcelle).

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Investment Thesis

This is not a VC firm. Simera is a bespoke software development and digital consulting company with 18+ years of industry experience. They operate on a philosophy of deep partnership and understanding client business models before delivering solutions. Their approach emphasizes long-term relationships, innovation, and prioritizing return-on-investment while maintaining reputation and character as core principles.

What Sets Them Apart

18+ years of industry experience as a project-based technology company
Comprehensive understanding phase: 'We spent a considerable amount of time in understanding the operating model of your business, your challenges and priorities'
Post-implementation support and ongoing partnership model
Multi-disciplinary group structure addressing technology, education, professional services, and philanthropy
Agile mindset with focus on 'respect, collaboration, improvement and learning cycles'
Global client base with local expertise