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Hustle Fund

hustlefund.vc

Hustle Fund invests in software-oriented startups at the pre-seed and seed stages, backing founders who demonstrate hustle through shipping fast, running experiments constantly, and grinding on sales and pipeline processes.

Check Size

$1K - $50K

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Investment Thesis

Hustle Fund believes that the leading indicator of startup success is founder hustle—defined as great execution combined with high velocity. They emphasize that pre-seed and seed investing is fundamentally about assessing founder potential. The firm backs founders who demonstrate exceptional productivity, rapid learning, and relentless focus on metrics. They prioritize supporting great teams wherever they lead rather than rigidly adhering to predetermined sectors or geographies.

What Sets Them Apart

  • Speed of decision-making: 'We can make a decision to invest within 1-2 meetings, and we will wire within the week'
  • Multi-layered value-add: Established Redwood School focused on sales and customer acquisition education
  • Accessibility: Enable angel investors to co-invest with check sizes as low as $1k-$5k alongside their deals
  • Data-driven evolution: Continuously adapt thesis based on portfolio performance and market signals rather than chasing trends
  • Founder-centric approach: Back diverse founder archetypes systematically overlooked by traditional VCs
  • Transparency and founder-friendly terms: Avoid overly aggressive anti-dilution provisions that harm founder motivation

Portfolio Highlights

Plaid

Fintech

Airtable

Productivity Software

Figma

Design Tools

Box

Enterprise Software

Webflow

Web Development

Rupa Health

Healthtech

Vinovest

Fintech

Flo

Healthtech

+ 1 more companies in their portfolio

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