Curate Capital

www.curate.capital

We invest in extraordinary female-led CPG brands. Our mission is to propel the growth of female-founded consumer brands through Influential Investing. Curate Capital invests in extraordinary women building the products, services, and technology the consumer wants for herself, her family, her home, and her life.

Check Size

$500K - $1.5M

Stages

Seed, Series A

Focus Areas

Consumer, D2c Brands

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Investment Thesis

Curate Capital believes in ‘Influential Investing’ - a model that combines traditional venture capital with the power of influencer marketing and social networks to drive returns and accelerate growth. The firm was founded on the premise that female founders and female consumers have been historically underserved by traditional venture capital, and that leveraging influencers as both investors and brand advocates creates a unique competitive advantage. The firm provides not just capital, but mentorship, connections, and strategic resources throughout the lifecycle of portfolio companies.

What Sets Them Apart

Influential Investing model leveraging social media influencers (>12M followers in network) as both investors and brand advocates
Founded by outsider to VC (first-time fund manager from energy industry), bringing fresh perspective to venture investing
Deep integration with portfolio companies - provides Curate Council of leaders and executives, not just capital
Nearly 80% of first fund investors were women, including leading influencers
Based in Houston, Texas - an underrepresented geography in venture capital ecosystem
Focus on path to profitability and sustainable growth rather than hypergrowth
Strong deal flow engine from founder's personal network of female entrepreneurs
Rigorous, data-intensive due diligence process