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Corazon Capital

www.corazon.com

Corazon Capital is an early-stage venture capital firm focused on investing in founders with bold visions across consumer, B2B, tech-enabled products, retail enablement, marketplaces, fintech, health & wellness, and urban tech sectors.

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Investment Thesis

Corazon Capital was founded on the belief that ‘success begins with the heart to build bolder.’ The firm is built by experienced investors and operators (Sam Yagan and Steve Farsht) who leverage their track records to empower founders pursuing audacious visions. Their approach combines practical, ‘been-there advice’ with long-term partnership to support founders through the highs, lows, pivots, and pitfalls of the entrepreneurial journey.

What Sets Them Apart

  • Founders with deep operating experience: Co-founders served as CEOs of multiple companies including Match Group (IPO), ShopRunner (sold to FedEx), and led companies through explosive growth periods
  • Hands-on partnership approach: Position themselves as 'your first call when something comes up' with board seats and active operational involvement
  • Significant execution track record: Team has invested $350M+ in private companies, executed over $1B in acquisitions, and served as CEOs across multiple billion-dollar companies
  • Ecosystem builders: Founded and mentored through accelerators (Excelerate Labs/Techstars Chicago), demonstrating commitment to startup community development
  • Chicago-based with national reach: Deep roots in Midwest tech community while supporting homegrown talent and building breakout brands

Portfolio Highlights

SpotHero

Consumer Tech

Voltage Park

Unknown

Grindr, Inc.

Consumer Tech

Mantle

Unknown

Carro

Unknown

Amper

Unknown

Bonobos

Consumer Commerce

PrettyLitter

Consumer Commerce

+ 18 more companies in their portfolio

Investment Team

12 Partners at Corazon Capital

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